| ID | 000270 |
| Call Number | 659/BAT/006244 |
| Title Proper | Advertising Mamnagement |
| Language | ENG |
| Author | Rajeev Batra ; John G. Meyers |
| Edition Statement | 5th |
| Publication | New Delhi, Pearson & Education, 2002. |
| Description | Odd |
| Standard Number | 81/7808-735 |
| Price. Qualification | 250 |
| Classification Number | 659 |