| ID | 000611 |
| Call Number | 658.827/DAS/008236 |
| Title Proper | Brand Management |
| Other Title Information | perspectives and practices |
| Language | ENG |
| Author | ICFAI ; Das, Naveen |
| Publication | Hydrabad, ICFAI Press, 2002. |
| Description | x,188p. |
| Series | MARKETING |
| Standard Number | 81-7881-071-9 |
| Classification Number | 658.827 |
| Key Words | Brand Management |