| ID | 001650 |
| Call Number | 658.003/BEN/008327 |
| Title Proper | Dictionary of Marketing Terms |
| Language | ENG |
| Author | Bennett, Peter D Ed. |
| Edition Statement | 2nd ed. |
| Publication | USA, NTC Publishing Group, 1998. |
| Description | xiv,316p. |
| Standard Number | 81-7649-019-9 |
| Price. Qualification | Rs.195/- |
| Classification Number | 658.003 |