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ID004220
Call Number658.8/KOT/003070
Title ProperMarketing Insights From A to Z
Other Title Information80 Concepts Every Manager Needs to Know
LanguageENG
AuthorPhilip Kotler
PublicationCanada,  John Wiley & Sons,  2003.
Descriptionxviii,206p.+  Medium
Standard Number0-471-26867-4
Classification Number658.8
Key WordsMarketing-Management


 
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Accession#Call#Current LocationStatusPolicyLocation
003070658.8/KOT/003070MainOn ShelfText