| ID | 006387 |
| Call Number | 658.835/REI/008374 |
| Title Proper | Business Marketing Research V.2 |
| Language | ENG |
| Author | Plank, Richard E |
| Publication | Mumbai, Jaico Publishing House, 2005. |
| Description | xxi,283p. |
| Series | ENCYCLOPEDIA OF STRATEGIC MARKETING MANAGEMENT |
| Standard Number | 81-7992-391-6 |
| Price. Qualification | Rs. 13995/-(Set of 10 Volumes) |
| Classification Number | 658.835 |
| Key Words | Marketing research ; Marketing Management |