| ID | 007375 |
| Call Number | 658.83/MCH/009622 |
| Title Proper | Business to business market research |
| Other Title Information | Understanding and measuring business markets |
| Language | ENG |
| Author | Mcnell, Ruth |
| Publication | london, Kogen Page, 2006. |
| Description | X, 310p |
| Standard Number | 0-7494-4770-2 |
| Price. Qualification | Rs.350.00 |
| Classification Number | 658.83/MCH |
| Key Words | Marketing research |