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ID007412
Call Number658.8/YOU/009649
Title ProperProfitable marketing communications
Other Title InformationGuid to marketing return on investment
LanguageENG
AuthorYoung, Antony ;  Altken, Lucy
Edition Statement1 st ed
PublicationLindon,  Kogen page Limited,  2007.
DescriptionXII, 212p
Price. QualificationRs.325.00
Classification Number658.8
Key WordsMarketing Management ;  Rate of Return ;  Capital investment-evaluation ;  Profit


 
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Accession#Call#Current LocationStatusPolicyLocation
009649658.8/YOU/009649MainOn ShelfText