| ID | 007611 |
| Call Number | 658.827/VER/010054 |
| Title Proper | Brand Management |
| Other Title Information | text and cases |
| Language | ENG |
| Author | Verma, Harsh |
| Edition Statement | 2nd ed. |
| Publication | New Delhi, Excel Books, 2006. |
| Description | xv,477p. |
| Standard Number | 81-7446-480-8 |
| Price. Qualification | Rs.295/- |
| Classification Number | 658.827 |
| Key Words | Marketing ; Branding ; Brand Management |