ID | 007978 |
Call Number | 658.8/MEH/011139 |
Title Proper | Marketing to Win |
Other Title Information | designs and campaigns to achieve market dominance |
Language | ENG |
Author | Mehta, Satish |
Publication | New Delhi, Pearson Education, 2008. |
Description | xi,340p. |
Standard Number | 81-317-1382-2 |
Price. Qualification | Rs.550/- |
Classification Number | 658.8 |
Key Words | Marketing ; Customer Services ; Competitive Scenarios |