| ID | 009128 |
| Call Number | 659.122/NAR/013142 |
| Title Proper | Implementing Advertising |
| Other Title Information | to develop advertising and promotional material with the highest possible level of creative and production quality at optimum cost |
| Language | ENG |
| Author | Narula, Avinash |
| Publication | New Delhi, Merx Equity Printers, 2003. |
| Description | xii,374p. |
| Standard Number | 81-901741-1-0 |
| Price. Qualification | Rs.270/- |
| Classification Number | 659.122 |
| Key Words | Advertising ; Advertising and Public Relations ; Management and Ausiliary services |