| ID | 009175 |
| Call Number | 658.827/BRI/013190 |
| Title Proper | Case Studies on Brand Management |
| Other Title Information | new paradigms |
| Language | ENG |
| Author | Brinda, G Ed. ; Rao, Menaka |
| Publication | Hyderabad, ICFAI Books, 2008. |
| Description | iv,267p. |
| Standard Number | 81-314-1385-3 |
| Price. Qualification | Rs.875/- |
| Classification Number | 658.827 |
| Key Words | Management of Distribution ; Management and Ausiliary services ; Brands and Trademarks |