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ID009389
Call Number659.113/SPR/013916
Title ProperAds to Icons
Other Title Informationhow advertising succeeds in a multimedia age
LanguageENG
AuthorSpringer, Paul
PublicationUnited States,  Kogan Page Limited,  2007.
Descriptionxviii,379p.
Standard Number0-7494-5167-X
Price. QualificationRs.595/-
Classification Number659.113
Key WordsAdvertising-case studies ;  Advertising campaigns


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
013916659.113/SPR/013916MainOn ShelfText