ID | 009513 |
Call Number | 658.8/KOT/100093 |
Title Proper | Marketing management |
Other Title Information | analysis planning implementation and control |
Language | ENG |
Author | Kotler, Philip |
Edition Statement | 8th ed. |
Publication | New Delhi |
Description | 801p. Donated Book |
Price. Qualification | Rs.275/- |
Classification Number | 658.8 |
Key Words | Marketing Management ; Marketing Planning-Analysis, Control, Implimentation |