ID | 010102 |
Call Number | 658.8/KOT/014226 |
Title Proper | Chaotics |
Other Title Information | business of managing and marketing in the age of rurbulence |
Language | ENG |
Author | Kotler, Philip ; Caslione, John |
Publication | New York, American Management Association, 2009. |
Description | xiii,206p. |
Standard Number | 978-0-8144-1521-4 |
Price. Qualification | Rs.1278/- |
Classification Number | 658.8 |
Key Words | Marketing Management ; Globalization ; Business Cycles |