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ID010179
Call Number658.8342/ASS/014375
Title ProperConsumer Behavior and Marketing Action
LanguageENG
AuthorAssael, Henry
Edition Statement6th ed.
PublicationNew Delhi,  Cengage Learning India Pvt Ltd.,  1998.
Descriptionxviii,718p.
Standard Number978-81-315-0036-1
Price. QualificationRs.321/-
Classification Number658.8342
Key WordsConsumer Behavior ;  Motivation Research- Marketing


 
Circulation
Accession#Call#Current LocationStatusPolicyLocationIssuedToDueOn
014375658.8342/ASS/014375MainIssuedGeneral Ph0523-Sep-2010
014376658.8342/ASS/014376MainOn ShelfText