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ID010580
Call Number658.827/AAK
Title ProperBuilding Strong Brands
LanguageENG
AuthorAaker, David A
Publicationlondon,  Simon & Schuster UK Ltd.,  2002.
Descriptionix,380p.
Standard Number978-0-7432-3213-5
Price. QualificationRs.724/-
Classification Number658.827
Key WordsBrand Management ;  Marketing Management ;  Intangible Property-Valuation Management


 
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Accession#Call#Current LocationStatusPolicyLocation
014786658.827/AAK 014786MainOn ShelfText