Item Details
Skip Navigation Links
SLIM21 Home
Advanced Search
My Info
Browse
Arrivals
Expected
Reference Items
Journal List
Media List
Rules
   ActiveUsers:36Hits:2507824Skip Navigation Links
Show My Basket
Introduction
Information
Ask Us
HelpExpand Help
In Basket
  Book   Book
 

ID011289
Call Number658.8/SEL
Title ProperSelling Blue Elephants
Other Title Informationhwo to make great products that people want before they even know they want them
LanguageENG
AuthorMoskowitz, Howard R ;  Gofman, Alex
PublicationNew Delhi,  Dorling Kindersley (India) Pvt. Ltd.(Pearson Education),  2007.
Descriptionxvi,252p.
Standard Number81-317-1374-1
Price. QualificationRs.499/-
Classification Number658.8
Key WordsMarketing ;  New Product


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
015385658.8/SEL 015385MainOn ShelfText