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ID012056
Call Number658.8/MOS/016466
Title ProperSelling Blue Elephants
Other Title InformationHow to make great products that people want before they even know they want them
LanguageENG
AuthorGofman, Alex ;  Moskowitz,Howard R.
Edition Statement1 st ed
PublicationIndia,  Dorling Kindersley India Pvt Ltd- Pearson power,  2007.
Descriptionxvi,252p
Standard Number81-317-1374-1
Price. QualificationRs.499/-
Classification Number658.8
Key WordsMarketing ;  New Product


 
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Accession#Call#Current LocationStatusPolicyLocation
016466658.8/MOS/016466MainOn ShelfText