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ID012080
Call Number658. 84/ DAS/016242
Title ProperBrand Communication
Other Title InformationContemporary Approaches
LanguageENG
AuthorDas, Naveen
Edition StatementFirst Ed.
PublicationHyderabad, India,  The ICFAI university press,  2007.
Descriptionviii, 220p.
Standard Number81-314-0780-2
Price. QualificationRs. 413/-
Classification Number658. 84/ DAS/ 016242
Key WordsBrand Marketing ;  Marketing Communication ;  Channels of Distribution


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
016242658. 84/ DAS/016242MainOn ShelfText