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ID012194
Call Number658.8/MAT/016256
Title ProperStrategic Marketing Management : Text and Cases
LanguageENG
AuthorMathur, U C
Edition Statement1 st ed
PublicationIndia,  Macmillan India LTD,  2006.
Descriptionix,296p
Standard Number978-1403-93100-9
Price. QualificationRs.270/-
Classification Number658.802
Key WordsMarketing Management ;  Strategic Marketing


 
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Accession#Call#Current LocationStatusPolicyLocation
016256658.8/MAT/016256MainOn ShelfText