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ID012776
Call NumberMAT/010458
Title ProperBrand Management
LanguageENG
AuthorMathur, U. C.
PublicationNew Delhi,  MacMillan India Ltd.,  2006.
Description173p   Cub No. 82
Standard Number9781403930170
Price. QualificationRs. 195/-
Classification Number658.827
Key WordsMarketing Management ;  Brand Advertising ;  Brand- Case Studies


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
010458MAT/010458MainOn ShelfText