ID | 013734 |
Call Number | 658.8/KOT |
Title Proper | Marketing 3.0 |
Other Title Information | From Products to Customers to The Human Spirit |
Language | ENG |
Author | Kotler, Philip ; Kartajaya, Hermawan ; Setiawan, Iwan |
Publication | New Delhi, John Wiley and Sons Inc., 2010. |
Description | 188p |
Standard Number | 978-81-265-2619-2 |
Price. Qualification | Rs. 495/- |
Classification Number | 658.8 |
Key Words | Marketing Management ; Marketing 3.0 |