ID | 014079 |
Call Number | 658.827/RAM |
Title Proper | Strategic Brand Management |
Language | ENG |
Author | RamKishen Y. ; Dutta, Nalini |
Publication | New Delhi, Ane Books, 2013. |
Description | x, 310p. |
Standard Number | 978-93-8212-725-3 |
Price. Qualification | Rs.250/- |
Classification Number | 658.827 |
Key Words | Brand Management ; Computer Behaviour ; Brand Strategy |