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ID014514
Call Number658.8/AND
Title ProperBusiness Market Management (B2B)
Other Title InformationUnderstanding, Creating and Delivering Value
LanguageENG
AuthorNarayandas, Das ;  Anderson, James C. ;  Narus, James A. ;  Seshadri, V.R.
Edition Statement3rd Ed.
PublicationNew Delhi,  Pearson,  2013.
Descriptionxxii, 470p.
Standard Number9788131731635
Price. QualificationRs.525/-
Classification Number658.8
Key WordsCrafting Market Strategy ;  Creating Value ;  Business Channel Management


 
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Accession#Call#Current LocationStatusPolicyLocation
018825658.8/AND 018825MainOn ShelfText