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ID015159
Call Number658.8/KOT
Title ProperMarketing Management
Other Title InformationA south Asian perspective
LanguageENG
AuthorKotler, Philip ;  Keller, Kevin Lane ;  Koshy, Abraham ;  Jha, Mithileshwar
Edition Statement14th ed.
PublicationNew Delhi,  Pearson,  2012.
Descriptionxxv, 595p. I-20
Standard Number978-81-317-6716-0
Price. QualificationRs.850/-
Classification Number658.8
Key WordsMarketing Management ;  Marketing Strategies ;  communicating value ;  Sustaining growth & value


 
Circulation
Accession#Call#Current LocationStatusPolicyLocationIssuedToDueOn
019207658.8/KOT 019207MainOn ShelfText   
019208658.8/KOT 019208MainIssuedGeneral 0001204-Mar-2016
019209658.8/KOT 019209MainIssuedText 2123015-Jul-2022
019210658.8/KOT 019210MainIssuedText 2125515-Jul-2022
019211658.8/KOT 019211MainIssuedGeneral 0000413-Feb-2017