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ID015625
Call Number658.8/KOT
Title ProperMarketing Management
Other Title Informationa south asian perspective
LanguageENG
AuthorKotler, Philip ;  Keller, Kevin Lane ;  Koshy, Abraham ;  Jha, Mithileshwar
Edition Statement14th ed.
PublicationNew Delhi,  Pearson,  2014.
Descriptionxxv, 595p. I-20
Standard Number978-81-317-6716-0
Price. QualificationRs-875/-
Classification Number658.8
Key WordsMarketing Management ;  Marketing Strategies ;  communicating value ;  Sustaining growth & value


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
019791658.8/KOT 019791MainOn ShelfText 
019792658.8/KOT 019792MainOn ShelfText 
019793658.8/KOT 019793MainOn ShelfText 
019794658.8/KOT 019794MainOn ShelfText 
019795658.8/KOT 019795MainOn ShelfText