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ID015635
Call Number658.87/SCH
Title ProperConsumer Behavior
LanguageENG
AuthorKanuk, Leslie Lazar ;  Kumar, S Ramesh ;  Schiffman, Leon G.
Edition Statement10th ed.
PublicationDelhi,  Pearson,  2014.
Descriptionxix, 486p, I-12.
Standard Number978-81-317-3156-7
Classification Number658.87
Key WordsConsumer Behavior ;  Consumer Research ;  Market Segmentation


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
100846658.87/SCH 100846MainOn ShelfText