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ID015982
Call Number658.8/KOT
Title ProperPrinciples of Marketing
LanguageENG
AuthorKotler Philip ;  Armstrong Gary
Edition Statement15th Ed.
PublicationNoida,  Pearson,  2016.
Descriptionxxiii,732p.
Standard Number978-93-325-5847-2
Price. QualificationRs.799/-
Classification Number658.8
Key WordsMarketing Management ;  Marketing Strategies ;  Extending marketing ;  Customer- Driven Strategy


 
Circulation
Accession#Call#Current LocationStatusPolicyLocation
020319658.8/KOT 020319MainOn ShelfText