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ID: 007604

18 Immutable Laws of Corporate Reputation: Creating, protecting and repairing your most valuable asset / Alsop, Ronald J

2004

Alsop, Ronald J	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2004.
Description	xii,306p.
Standard Number	0-7494-4333-2

Key Words

Performaer and Apprisad

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Accession#	Call#	Current Location	Status	Policy	Location
010737	658.314/ALS/010737	Main	On Shelf	Text

ID: 007619

5 Paths to Persuasion: Art of selling your message / Miller, Robert B; williams, Gary A; Hayashi, Alden M

2006

Miller, Robert B	Book
	0 Rating(s) & 0 Review(s)

Publication	Kogan Page India, 2006.
Description	x,221p.
Standard Number	0-7494-4777-X

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Accession#	Call#	Current Location	Status	Policy	Location
010672	658.4/MIL/010672	Main	On Shelf	Text

ID: 007621

Amaze your Customers!: Creative tips on winning and keeping your customers / Zanetti, Daniel

2003

Zanetti, Daniel	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2003.
Description	xi,144p.
Standard Number	0-7494-4894-6

Key Words

Consumer Research

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Accession#	Call#	Current Location	Status	Policy	Location
010674	658.834/ZAN/010674	Main	On Shelf	Text

ID: 011149

Armstrong's Handbook of Management and Leadership: guide to managing for results / Armstrong, Michael

2010

Armstrong, Michael	Book
	0 Rating(s) & 0 Review(s)

Edition	2nd ed.
Publication	New Delhi, Kogan Page India, 2010.
Description	x,276p.
Standard Number	978-0-7494-5956-7

Key Words

Management-Handbook,Manuals ; Leadership-Handbook, Manuals

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Accession#	Call#	Current Location	Status	Policy	Location
015844	658.4092/ARM 015844	Main	On Shelf	Text

ID: 011774

Armstrong's Handbook of Management and Leadership: guide to managing for results / Armstrong, Michael

2010

Armstrong, Michael	Book
	0 Rating(s) & 0 Review(s)

Edition	2nd ed.
Publication	london, Kogan Page India, 2010.
Description	x,276p.
Standard Number	978-0-7494-5956-7

Key Words

Management-Handbook Manuals etc ; Leadership-Handbook, Manuals etc

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Accession#	Call#	Current Location	Status	Policy	Location
016176	658.4092/ARM 016176	Main	On Shelf	Text

ID: 007631

Bioethics Reading & cases / Baruch A.Brobdy

2007

Loffler, Alicia Ed.	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2007.
Description	372pCub No.-82
Standard Number	8-317-1265-6

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Accession#	Call#	Current Location	Status	Policy	Location
010684	660.6/LOF/010684	Main	On Shelf	Text

ID: 007622

Brand child: Remarkable insights into the minds of today's global kids and their relationships with brands / Brown, Millward; Lindstrom, Martin; Seybold, Patricia B

2003

Brown, Millward	Book
	0 Rating(s) & 0 Review(s)

Publication	Kogan Page India, 2003.
Description	xxviii,321p.
Standard Number	0-7494-4443-6

Key Words

Brand Management ; Market Research ; Advertising and Children

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Accession#	Call#	Current Location	Status	Policy	Location
010675	658.827/BRO/010675	Main	On Shelf	Text

ID: 011345

Brand Immortality: how brands can live long and prosper / Pringle, Hamish; Field, Peter

2009

Pringle, Hamish	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2009.
Description	xi,320p.
Standard Number	978-0-7494-5701-3

Key Words

Brand Name Product ; Branding Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
015535	658.827/PRI 015535	Main	On Shelf	Text
015536	658.827/PRI 015536	Main	On Shelf	Text

ID: 007623

Brand Lands Hot Spots and Cool Spaces: Welcome to the third place and the total marketing experience / Mikunda, Christian

2002

Mikunda, Christian	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2002.
Description	xviii,221p.
Standard Number	0-7494-4332-4

Key Words

Branding Advertising

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Accession#	Call#	Current Location	Status	Policy	Location
010676	658.827/MIK/010676	Main	On Shelf	Text

ID: 000616

Brand management Checklist / Van Auken, Brad

2004

Van Auken, Brad	Book
	0 Rating(s) & 0 Review(s)

Edition	1st
Publication	New Delhi, Kogan Page India, 2004.
Standard Number	0-7494-4358-8

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Accession#	Call#	Current Location	Status	Policy	Location
006269	658.827/VAN/006269	Main	On Shelf	Text

ID: 007624

Brand Sense: How to build powerful brands through touch,taste,smell,sight and sound / Lindstrom, Martin

2005

Lindstrom, Martin	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2005.
Description	xii,237p.
Standard Number	0-7494-4542-4

Key Words

Marketing ; Branding ; Brand Management

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Accession#	Call#	Current Location	Status	Policy	Location
010677	658.827/LIN/010677	Main	On Shelf	Text

ID: 011169

Breakthroughs in Technical Analysis: new thinking from the world's minds / Keller, David Ed.

2009

Keller, David Ed.	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2009.
Description	xvi,227p.
Standard Number	978-81-309-1122-9

Key Words

Investment Analysis

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Accession#	Call#	Current Location	Status	Policy	Location
015911	332.63/KEL 015911	Main	On Shelf	Text

ID: 007625

Business Solutions on Demand: How totransform from a product-led to a service-led company / Cerasale, Mark; Stone, Merlin

2006

Cerasale, Mark	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2006.
Description	xviii,276p.
Standard Number	0-7494-4769-9

Key Words

Business Strategy

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Accession#	Call#	Current Location	Status	Policy	Location
010678	658.4012/CER/010678	Main	On Shelf	Text

ID: 000819

Business Solutions on demand / Cerasale, Mark; Stone, Merlin

2006

Cerasale, Mark	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2006.
Standard Number	0-7494-4769-9

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Accession#	Call#	Current Location	Status	Policy	Location
005571	CER/005571	Main	On Shelf	Text

ID: 011663

Category Management in Purchasing: strategic approach to maximize business profitability / O'Brien, Jonathan

2010

O'Brien, Jonathan	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2010.
Description	xvii,302p.
Standard Number	978-0-7494-5957-4

Key Words

Business Logistics ; Purchasing ; Industrial Procurement

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Accession#	Call#	Current Location	Status	Policy	Location
016130	658.72/OBR 016130	Main	On Shelf	Text

ID: 007626

Chairing the Board: Practical guide to activities and responsibilities / Harper, John

2007

Harper, John	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2007.
Description	xiii,226p.
Standard Number	0-7494-5112-2

Key Words

Board and Directers ; Top Management

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Accession#	Call#	Current Location	Status	Policy	Location
010679	658.422/HAR/010679	Main	On Shelf	Text

ID: 007627

Creating Customers: How to increase sales through non-technique selling / Weymes, Pat

2007

Weymes, Pat	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2007.
Description	vi,247p.
Standard Number	81-7554-123-7

Key Words

Customer Relationship Management

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Accession#	Call#	Current Location	Status	Policy	Location
010680	658.812/WEY/010680	Main	On Shelf	Text

ID: 011207

Creativity in Public Relations / Green, Andy

2008

Green, Andy	Book
	0 Rating(s) & 0 Review(s)

Edition	3rd ed.
Publication	New Delhi, Kogan Page India, 2008.
Description	xi,244p.
Series	PR IN PRACTICE SERIES
Standard Number	978-81-7554-334-8

Key Words

Public Relation ; Creative Ability in Business ; Creative Thinking

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Accession#	Call#	Current Location	Status	Policy	Location
015889	659.2/GRE 015889	Main	On Shelf	Text

ID: 007654

Decision Making and Problem Solving Strategies / Adair, John

2007

Adair, John	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan Page India, 2007.
Description	viii,110p.
Standard Number	81-7554-320-5

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Accession#	Call#	Current Location	Status	Policy	Location
010706	658.4012/ADA/010706	Main	On Shelf	Text

ID: 007656

Developing your Staff / Forsyth, Patrick

2002

Forsyth, Patrick	Book
	0 Rating(s) & 0 Review(s)

Publication	Kogan Page India, 2002.
Description	viii,119p.
Standard Number	81-7554-184-9

Key Words

Persinality Development

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Accession#	Call#	Current Location	Status	Policy	Location
010707	658.314/FOR/010707	Main	On Shelf	Text