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NEW PRODUCTS-MARKETING (2) answer(s).
 
SrlItem
1
ID:   008020


Marketing the Unknown: developing market strategies for technical innovations / Millier, Paul 1999  Book
Millier, Paul Book
0 Rating(s) & 0 Review(s)
Publication John Wiley and Sons Inc.,
Description viii,240p.
Standard Number 0-471-98621-6
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Accession#Call#Current LocationStatusPolicyLocation
011182658.8/MIL/011182MainMissingMissing books upto 2009-10 
2
ID:   006023


Strategic Technology Management : building bridges between sciences, engineering and business management / George Tesar, Ed; Sibdas Ghosh, Ed. 2003  Book
George Tesar, Ed Book
0 Rating(s) & 0 Review(s)
Publication london, Imperial College Press, 2003.
Description x,396p
Standard Number 1-86094-398-5
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Accession#Call#Current LocationStatusPolicyLocation
007033608.0688/GEO/007033MainOn ShelfText