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AAKER, DAVID A. (4) answer(s).
 
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1
ID:   000274


Advertising Management / Aaker, David A.; Batra, Rajieev 1994  Book
Aaker, David A Book
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Publication New Delhi, Prentice Hall of India, 1994.
Standard Number 81-203-0790-9
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Accession#Call#Current LocationStatusPolicyLocation
006224659/AAK/006224MainOn ShelfText 
2
ID:   014121


Advertising Management / Batra, Rajeev; Myers, John G.; Aaker, David A. 2012  Book
Batra, Rajeev Book
0 Rating(s) & 0 Review(s)
Edition Fifth Ed.
Publication Noida, Pearson Education, 2012.
Description 768p.
Standard Number 978-81-7758-850-7
Key Words Marketing Management  ;  Advertising 
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Accession#Call#Current LocationStatusPolicyLocation
018371659. 1/BAT 018371MainOn ShelfText 
3
ID:   014479


Marketing Research: International student version / Aaker, David A.; Kumar, V.; Day, George S.; Leone, Robert P. 2012  Book
Aaker, David A. Book
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Edition reprint
Publication New Delhi, John Wiley & Sons, 2012.
Description xvii, 701p.
Standard Number 978-81-265-3118-9
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018884658.83/AAK 018884MainOn ShelfText 
4
ID:   014710


Strategic market management / Aaker, David A. 2013  Book
Aaker, David A. Book
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Edition 9th ed.
Publication New Delhi, Wiley, 2013.
Description ix, 341p.
Standard Number 978-81-265-3624-5
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Accession#Call#Current LocationStatusPolicyLocation
018892658.8/AAK 018892MainOn ShelfText