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TRADEMARKS
(3)
answer(s).
Srl
Item
1
ID:
009126
From Brand Vision to Brand Evaluation: strategic process of growing and strengthening brands
/ Chernatony, Leslie De
2006
Chernatony, Leslie De
Book
0 Rating(s) & 0 Review(s)
Edition
2nd ed.
Publication
USA, Butterworth Heinemann, 2006.
Description
xviii,318p.
Standard Number
978-81-312-1338-4
Key Words
Marketing
;
Product Management
;
Brand Name Products
;
Management of Distribution
;
Trademarks
Reserve
Export
Circulation
Accession#
Call#
Current Location
Status
Policy
Location
013141
658.827/CHE/013141
Main
On Shelf
Text
2
ID:
014747
From brand vision to brand evaluation: The strategic process of growing and strengthening brands
/ Chernatony, Leslie De
2012
Chernatony, Leslie De
Book
0 Rating(s) & 0 Review(s)
Edition
3rd ed.
Publication
Oxon, Routledge, 2012.
Description
xvi, 376p.
Standard Number
978-1-85617-773-3
Key Words
Product Management
;
Brand Name Products
;
Trademarks
Reserve
Export
Circulation
Accession#
Call#
Current Location
Status
Policy
Location
018975
658. 827/CHE 018975
Main
On Shelf
Text
3
ID:
015257
Intellectual Property : Patents, Trademarks and Copyrights
/ Stim, Richard
2012
Stim, Richard
Book
0 Rating(s) & 0 Review(s)
Edition
2nd Ed.
Publication
Delhi, Cengage Learning, 2012.
Description
xxi, 653p.
Standard Number
978-81-315-1805-2
Key Words
Intellectual Property
;
Trademarks
;
Copyrights
;
Patents
Reserve
Export
Circulation
Accession#
Call#
Current Location
Status
Policy
Location
019360
346.730 48/STI 019360
Main
On Shelf
Text