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ID: 009267

Advertising: principles and practice / Wells, William; Moriarty, Sandra; Burnett, John

2008 (2013) Book

Wells, William	Book
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Edition	7th ed.
Publication	New Delhi, PHI Learning Pvt Ltd., 2008.
Description	xxix,592p.Replace by student
Standard Number	978-81-203-3304-8

Key Words

Advertising ; Advertising and Public Relations

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Accession#	Call#	Current Location	Status	Policy
013297	659.1/WEL/013297	Main	On Shelf	Text
013298	659.1/WEL/013298	Main	On Shelf	Text
013299	659.1/WEL/013299	Main	On Shelf	Text

ID: 009143

Advertising Handbook: make a big impact with a small budget / Dennison, Dell

2006

Dennison, Dell	Book
	0 Rating(s) & 0 Review(s)

Edition	3rd ed.
Publication	Mumbai, Jaico Publishing House, 2006.
Description	xv,310p.
Standard Number	81-7224-740-0

Key Words

Advertising ; Management and auxiliary services ; Advertising and Public Relations

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Accession#	Call#	Current Location	Status	Policy	Location
013156	659.122/DEN/013156	Main	On Shelf	Text

ID: 009189

Case Studies on Fashion Retailing / Ramgopal, Priyanka Ed.

2008

Ramgopal, Priyanka Ed.	Book
	0 Rating(s) & 0 Review(s)

Key Words

Management and auxiliary services ; Advertising and Public Relations ; Fashion -Retailing

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Accession#	Call#	Current Location	Status	Policy	Location
013216	659.152/RAM/013216	Main	On Shelf	Text
013217	659.152/RAM/013217	Main	On Shelf	Text

ID: 009128

2003

Narula, Avinash	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Merx Equity Printers, 2003.
Description	xii,374p.
Standard Number	81-901741-1-0

Key Words

Advertising ; Advertising and Public Relations ; Management and Ausiliary services

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Accession#	Call#	Current Location	Status	Policy	Location
013142	659.122/NAR/013142	Main	On Shelf	Text