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ID: 010797

Branding Demystified: plans to payoffs / Verma, Harsh V

2010

Verma, Harsh V	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Response Books, 2010.
Description	xiii,247p.
Standard Number	978-81-321-0234-2

Key Words

Communication In Marketing ; Branding-Marketing Management

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Accession#	Call#	Current Location	Status	Policy	Location
014922	658.827/VER 014922	Main	On Shelf	Text

ID: 013947

Branding your Business: Propmote your Business, Attract customers, Build your brand through the power of emotion. / Hammond James

2011

Hammond James	Book
	0 Rating(s) & 0 Review(s)

Publication	Great Britain, Kogan Pages Limited, 2011.
Description	276p
Standard Number	978-0-7494-6296-3

Key Words

Consumer Behavior ; Senses and Sensation ; Communication In Marketing ; Branding- Marketing Management ; Brand name products- Psychological aspects

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Accession#	Call#	Current Location	Status	Policy	Location
018188	658.827/HAM 018188	Main	On Shelf	Text

ID: 015106

Branding your business: Promoting your business, attracting customers and standing out in the market place / Hammond, James

2008

Hammond, James	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Kogan, 2008.
Description	xii, 255p.
Standard Number	978-0-7494-5469-2

Key Words

Branding ; Consumer Behavior ; Psychological Aspects ; Communication In Marketing ; Senses & Sensation

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Accession#	Call#	Current Location	Status	Policy	Location
100722	658.827/HAM 100722	Main	On Shelf	Text

ID: 001657

Direct marketing / Hayes-mccoy, Robert

2006

Hayes-mccoy, Robert	Book
	0 Rating(s) & 0 Review(s)

Publication	Mumbai, Jaico publishing hous, 2006.
Standard Number	81-7992-646-X

Key Words

Direct Marketing ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
008559	381.122/HAY/008559	Main	On Shelf	Text

ID: 008065

Direct Marketing / Hayes-Mccoy

2006

Hayes-Mccoy	Book
	0 Rating(s) & 0 Review(s)

Publication	Mumbai, Jaico Publishing House,
Description	249p.
Standard Number	81-7992-646-X

Key Words

Direct Marketing ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
011226	381.122/HAV/011226	Main	On Shelf	Text

ID: 008605

Direct Marketing / Hayes-Mccoy, Robert

2006

Hayes-mccoy, Robert	Book
	0 Rating(s) & 0 Review(s)

Publication	Mumbai, Jaico Publishing House, 2006.
Description	249p.
Standard Number	81-7992-646-X

Key Words

Direct Marketing ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy
012153	381.122/HAY/012153	Main	On Shelf	Text
012154	381.122/HAY/012154	Main	On Shelf	Text
012155	381.122/HAY/012155	Main	On Shelf	Text

ID: 003201

Integrated Ad. & Promotion & Marketing Communications / Kenneth E. Clow; Donald Baack

2003

Kenneth E. Clow	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Prentice Hall of India, 2003.
Standard Number	81-203-2450-1

Key Words

Advertising ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
006229	659.1/CLO/006229	Main	On Shelf	Text

ID: 014624

Integrated Advertising, Promotion and Marketing Communications: Global Edition / Clow, Kenneth E.; Baack, Donald

2013

Baack, Donald	Book
	0 Rating(s) & 0 Review(s)

Edition	4th Ed.
Publication	New Delhi, Pearson, 2013.
Description	478p.
Standard Number	978-81-317-6329-2

Key Words

Advertising ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
018977	659.1/CLO 018977	Main	On Shelf	Text

ID: 015139

Marketing: A guide to the fundamentals / Forsyth, Patrick

2010

Forsyth, Patrick	Book
	0 Rating(s) & 0 Review(s)

Publication	london, Profile books, 2010.
Description	230p.
Standard Number	978-1-84668-193-6

Key Words

Marketing ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
100756	658.8/FOR 100756	Main	On Shelf	Text

ID: 012064

Strategic Marketing Communication: New ways to build and integrate communications / Smith, P R

1999

Smith, P R	Book
	0 Rating(s) & 0 Review(s)

Edition	Revised Edition
Publication	london, Kogan page Limited, 1999.
Description	xiii,300p
Standard Number	0-7494-2918-6

Key Words

Marketing ; Branding ; Communication In Marketing

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Accession#	Call#	Current Location	Status	Policy	Location
016472	658.802/SMI/016472	Main	On Shelf	Text

ID: 006084

Successful Marketing Communications: A practical guide to planning and implementation / Ace, Cathy

2001

Ace, Cathy	Book
	0 Rating(s) & 0 Review(s)

Publication	Butterworth Heinmann, 2001.
Description	ix,210p
Standard Number	0 7506 5027 3

Key Words

Communication In Marketing ; chartedred Institute of marketing

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Accession#	Call#	Current Location	Status	Policy	Location
006165	658.802/ACE/006165	Main	On Shelf	Text