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ID: 009706

Amaze your Customers!: creative tips on winning and keeping your customers / Zanetti, Daniel

2006

Zanetti, Daniel	Book
	0 Rating(s) & 0 Review(s)

Publication	United States, Kogan Page Limited, 2006.
Description	xi,144p.
Standard Number	0-7494-4557-2

Key Words

Consumer satisfaction ; Customer Services ; Competition

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Accession#	Call#	Current Location	Status	Policy	Location
013780	658.8343ZAN/013780	Main	On Shelf	Text

ID: 010957

Case Studies on Marketing Strategies in Food and Beverage Industry / Ravi, Lekha Ed; Sheeja, S Ed.

2009

Ravi, Lekha Ed	Book
	0 Rating(s) & 0 Review(s)

Publication	Hyderabad, ICFAI Books, 2009.
Description	v,161p.
Standard Number	978-81-314-1624-2

Key Words

Marketing Strategies - Food Industry ; Consumer Preference attitudes, reactions

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Accession#	Call#	Current Location	Status	Policy	Location
015053	658.8343/RAV 015053	Main	On Shelf	Text

ID: 001276

Consumer Behavior In Indian Perspective.. / Suja R.Nair

2004

Suja R.Nair	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Himalaya Pub. House, 2004.
Standard Number	81-7866-783-5

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Accession#	Call#	Current Location	Status	Policy
006136	658.8343/NAI/006136	Main	On Shelf	Text
006140	658.8343/NAI/006140	Main	On Shelf	Text
006146	658.8343/NAI/006146	Main	On Shelf	Text

ID: 010776

Consumers Response to Readymade T-Shirts and Shirts / Chavan, Pratibha P

1996

Chavan, Pratibha P	Thesis
	0 Rating(s) & 0 Review(s)

Publication	1996.
Description	188p.

Key Words

Market Research ; Consumers Preferences/Response

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Accession#	Call#	Current Location	Status	Policy	Location
T00053	658.8343/CHA T00053	Main	On Shelf	Reference books

ID: 009717

Creating Passion Brands: getting to the heart of branding / Edwards, Helen; Day, Derek

2005

Edwards, Helen	Book
	0 Rating(s) & 0 Review(s)

Publication	United Kingdom, Kogan Page Limited, 2005.
Description	xi,244p.
Standard Number	0-7494-4543-2

Key Words

Brand Name Products ; Creating Passion Brands

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Accession#	Call#	Current Location	Status	Policy	Location
013796	658.8343/EDW/013796	Main	On Shelf	Text

ID: 001545

Customer Releshnship Management in Electro.. / Gopalkrishnan, R.; Bejou, David

2005

Gopalkrishnan, R.	Book
	0 Rating(s) & 0 Review(s)

Publication	Mumbai, Jaico Pub. House, 2005.
Standard Number	81-7992-445-9

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Accession#	Call#	Current Location	Status	Policy	Location
000871	658.8343/IYE/000871	Main	On Shelf	Text

ID: 013400

Increasing Customer Loyalty / Harvard Business Review

2011

Harvard Business Review	Book
	0 Rating(s) & 0 Review(s)

Publication	Boston, Harvard Business Review Press, 2011.
Description	221p
Standard Number	978-1-4221-6252-1

Key Words

Customer Relations ; Customer Loyalty

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Accession#	Call#	Current Location	Status	Policy	Location
017671	658.8343/HBR 017671	Main	On Shelf	General

ID: 003055

Indispensabe / Joe Calloway

2005

Joe Calloway	Book
	0 Rating(s) & 0 Review(s)

Publication	New York, John Wiley & Sons, 2005.
Standard Number	0-471-70308-7

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Accession#	Call#	Current Location	Status	Policy	Location
002162	658.8343/CAL/002162	Main	On Shelf	Text

ID: 010998

Marketing of Healthcare Services / Ramanujam, P G

2009

Ramanujam, P G	Book
	0 Rating(s) & 0 Review(s)

Edition	1st ed.
Publication	New Delhi, Excel Books, 2009.
Description	xvii,308p.
Standard Number	978-81-7446-728-7

Key Words

Marketing Management ; Consumer Prefernces-Health Services

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Accession#	Call#	Current Location	Status	Policy	Location
015111	658.8343/RAM 015111	Main	On Shelf	Text

ID: 011098

Marketing of Helthcare Service / Ramanujam, P G

2009

Ramanujam, P G	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Excel Books, 2009.
Description	xvii,308p.
Standard Number	978-81-7446-728-7

Key Words

Marketing Management ; Consumer Prefences-Health Services

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Accession#	Call#	Current Location	Status	Policy	Location
015219	658.8343/RAM 015219	Main	On Shelf	Text

ID: 011000

MNC Branding in India: strategies and cases / Shanthi, N M

2006

Shanthi, N M	Book
	0 Rating(s) & 0 Review(s)

Edition	1st ed.
Publication	Hyderabad, ICFAI University Press, 2006.
Description	xi,233p.
Standard Number	81-314-0343-2

Key Words

Brand Management ; Marketing Management

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Accession#	Call#	Current Location	Status	Policy	Location
015113	658.8343/SHA 015113	Main	On Shelf	Text

ID: 008054

We are like that Only: understanding the logic of consumer india / Bijapurkar, Rama

2007

Bijapurkar, Rama	Book
	0 Rating(s) & 0 Review(s)

Publication	New Delhi, Penguin Books India, 2007.
Description	xvii,281p.
Standard Number	0-67099-944-X

Key Words

Consumers - India ; Consumption- Economics- India

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Accession#	Call#	Current Location	Status	Policy	Location
011215	658.8343/BIJ/011215	Main	On Shelf	Text

ID: 011292

Who Stole my Customer ?: winning strategies for creating and sustining customer loyalty / Thompson, Harvey

2005

Thompson, Harvey	Book
	0 Rating(s) & 0 Review(s)

Publication	Delhi, Dorling Kindersley (India) Pvt. Ltd.(Pearson Education), 2005.
Description	xiv,210p.
Standard Number	81-297-0804-3

Key Words

Customer Loyalty ; Customer Relation ; Customer Satisfaction

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Accession#	Call#	Current Location	Status	Policy	Location
015388	658.8343/THO 015388	Main	On Shelf	General