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ID: 015418

An analytical study of automotive lubricant market and developing marketing strategies for rural markets in Maharashtra State / Khandelwal, Rahul Kailash

2014

Khandelwal, Rahul Kailash	Thesis
	0 Rating(s) & 0 Review(s)

Publication	Pune, University of Pune, 2014.
Description	xiv, 272p.

Key Words

Marketing Management ; Marketing Strategies ; Lubricant Market ; Rural Markets

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Accession#	Call#	Current Location	Status	Policy	Location
T00270	658.83/KHA T00270	Main	On Shelf	General

ID: 011711

Green Marketing Strategies / Ghose, Amitabha Ed.

2008

Ghose, Amitabha Ed.	Book
	0 Rating(s) & 0 Review(s)

Edition	1st ed.
Publication	Hyderabad, ICFAI University Press, 2008.
Description	x,207p.
Standard Number	978-81-314-1442-2

Key Words

Marketing Management ; Marketing Strategies

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Accession#	Call#	Current Location	Status	Policy	Location
015977	658.8/GHO 015977	Main	On Shelf	Text

ID: 011548

Managing Indian Brands: marketing concepts and strategies / Kumar, S Ramesh

2005

Kumar, S Ramesh	Book
	0 Rating(s) & 0 Review(s)

Edition	@nd ed.
Publication	Noida, Vikas Publishing House Pvt. Ltd., 2005.
Description	xi,356p.
Standard Number	81-259-1308-4

Key Words

Brands-India ; Marketing Strategies

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Accession#	Call#	Current Location	Status	Policy	Location
015787	658.827/KUM 015787	Main	On Shelf	Text

ID: 014996

Marketing Management: A south asian perspective / Kotler, Philip; Keller, Kevin Lane; Koshy, Abraham ; Jha, Mithileshwar

2012

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	13th ed.
Publication	Noida, Pearson, 2012.
Description	xlvii, 647p., 128.
Standard Number	978-81-317-1683-0

Key Words

Marketing Management ; Marketing Strategies ; Consumer Markets ; Marketing insights

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Accession#	Call#	Current Location	Status	Policy	Location
100591	658.8/KOT 100591	Main	On Shelf	Text

ID: 015159

Marketing Management: A south Asian perspective / Kotler, Philip; Keller, Kevin Lane; Koshy, Abraham; Jha, Mithileshwar

2012

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	14th ed.
Publication	New Delhi, Pearson, 2012.
Description	xxv, 595p. I-20
Standard Number	978-81-317-6716-0

Key Words

Marketing Management ; Marketing Strategies ; communicating value ; Sustaining growth & value

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Accession#	Call#	Current Location	Status	Policy	IssuedTo	DueOn
019207	658.8/KOT 019207	Main	On Shelf	Text
019208	658.8/KOT 019208	Main	Issued	General	00012	04-Mar-2016
019209	658.8/KOT 019209	Main	On Shelf	Text
019210	658.8/KOT 019210	Main	On Shelf	Text
019211	658.8/KOT 019211	Main	Issued	General	00004	13-Feb-2017

ID: 015562

Marketing Management: a south asian perspective / Kotler Philip; Keller Kevin Lane; Koshy Abraham; Jha Mithileshwar

2013

Jha Mithileshwar	Book
	0 Rating(s) & 0 Review(s)

Edition	14th
Publication	Delhi, Pearson, 2013.
Description	xxv,596p.,A.1-I.20p.
Standard Number	978-81-317-6716-0

Key Words

Marketing Management ; Marketing Strategies ; communicating value ; Sustaining Growth and Value

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Accession#	Call#	Current Location	Status	Policy	Location	IssuedTo	DueOn
100815	658.8/KOT 100815	Main	Issued	General		00012	01-Mar-2017

ID: 015625

Marketing Management: a south asian perspective / Kotler, Philip; Keller, Kevin Lane; Koshy, Abraham; Jha, Mithileshwar

2014

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	14th ed.
Publication	New Delhi, Pearson, 2014.
Description	xxv, 595p. I-20
Standard Number	978-81-317-6716-0

Key Words

Marketing Management ; Marketing Strategies ; communicating value ; Sustaining growth & value

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Accession#	Call#	Current Location	Status	Policy
019791	658.8/KOT 019791	Main	On Shelf	Text
019792	658.8/KOT 019792	Main	On Shelf	Text
019793	658.8/KOT 019793	Main	On Shelf	Text
019794	658.8/KOT 019794	Main	On Shelf	Text
019795	658.8/KOT 019795	Main	On Shelf	Text

ID: 015754

Marketing Management: a south asian perspective / Kotler, Philip; Keller, Kevin Lane ; Koshy, Abraham; Jha, Mithileshwar

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	14th ed.
Publication	New Delhi, Pearson,
Description	xxv, 596p, I-20.
Standard Number	978-81-317-6716-0

Key Words

Marketing Management ; Marketing Strategies ; communicating value ; Sustaining growth & value

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Accession#	Call#	Current Location	Status	Policy	Location
100887	658.8/KOT 100887	Main	On Shelf	General

ID: 015930

Marketing Management / Kotler, Philip; Keller, Kevin Lane

2016

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	15th ed.
Publication	New Delhi, Pearson, 2016.
Description	xxvi, 750p. I-20
Standard Number	978-93-325-5718-5

Key Words

Marketing Management ; Marketing Strategies ; Sustaining Growth and Value ; Communicating Vallue

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Accession#	Call#	Current Location	Status	Policy	IssuedTo	DueOn
020265	658.8/KOT 020265	Main	On Shelf	Text
020266	658.8/KOT 020266	Main	On Shelf	Text
020267	658.8/KOT 020267	Main	On Shelf	Text
020268	658.8/KOT 020268	Main	Issued	General	00020	18-Apr-2016
020269	658.8/KOT 020269	Main	On Shelf	Text

ID: 015982

Principles of Marketing / Kotler Philip; Armstrong Gary

2016

Kotler Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	15th Ed.
Publication	Noida, Pearson, 2016.
Description	xxiii,732p.
Standard Number	978-93-325-5847-2

Key Words

Marketing Management ; Marketing Strategies ; Extending marketing ; Customer- Driven Strategy

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Accession#	Call#	Current Location	Status	Policy	Location
020319	658.8/KOT 020319	Main	On Shelf	Text

ID: 013066

Strategic Marketing: Creating Competitive Advantage / West, Douglas; Ford, John; Ibrahim, Essam

2011

West, Douglas	Book
	0 Rating(s) & 0 Review(s)

Edition	Second Ed.
Publication	New York, Oxford University Press, 2011.
Description	XXVI, 585p.
Standard Number	978-0-19-964260-1

Key Words

Marketing Management ; Marketing Strategies

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Accession#	Call#	Current Location	Status	Policy	Location
017271	658.8/WES/ 017271/017271	Main	On Shelf	Text