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FRANZEN, GIEP
(1)
answer(s).
Srl
Item
1
ID:
014076
The Science and Art of Branding
/ Franzen, Giep
Franzen, Giep
Book
0 Rating(s) & 0 Review(s)
Publication
New York, M E Sharpe,
Standard Number
978-0-7656-1791-0
Key Words
Consumer Behaviour
;
Branding (Marketing)
;
Brand Name Product
;
Social values
;
Branding (Marketing)_Management case studies
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018589
658.827/FRA 018589
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