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MYERS, JOHN G. (1) answer(s).
 
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ID:   014121


Advertising Management / Batra, Rajeev; Myers, John G.; Aaker, David A. 2012  Book
Batra, Rajeev Book
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Edition Fifth Ed.
Publication Noida, Pearson Education, 2012.
Description 768p.
Standard Number 978-81-7758-850-7
Key Words Marketing Management  Advertising 
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018371659. 1/BAT 018371MainOn ShelfText