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MARKETING- PSYCHOLOGICAL ASPECTS (1) answer(s).
 
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ID:   014353


Branded Mind: What neuroscience really tells us about the puzzle of the brain and the brand / Plessis, Erik Du 2011  Book
Plessis, Erik Du Book
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Publication Great Britain, Kogan Page, 2011.
Description xvii, 251p.
Standard Number 978-0-7494-6125-6
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Accession#Call#Current LocationStatusPolicyLocation
018449658.834 2/PLE 018449MainOn ShelfText