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ID: 014387

Marketing Management: A South Asian Perspective / Kotler, Philip; Keller, Kevin Lane; Koshy, Abraham ; Jha, Mithileshwar

2012

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Edition	14th ed.
Publication	Noida, Dorling Kindersley India, 2012.
Description	xxv, 120p.
Standard Number	978-81-317-6716-0

Key Words

Marketing Management ; Marketing Insight ; Marketing Memo

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Accession#	Call#	Current Location	Status	Policy
018712	658.8/KOT 018712	Main	On Shelf	Text
018713	658.8/KOT 018713	Main	Missing	Missing books 2012-13
018714	658.8/KOT 018714	Main	On Shelf	Text

ID: 015045

Marketing Management: A south asian perspective / Kotler, Philip; Keller, Kevin Lane; Koshy, Abraham; Jha, Mithileshwar

2013

Kotler, Philip	Book
	0 Rating(s) & 0 Review(s)

Key Words

Marketing Insight ; Creating Brand Equity ; Designing Value

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Circulation

Accession#	Call#	Current Location	Status	Policy	Location
100628	658.8/KOT 100628	Main	On Shelf	Text
100629	658.8/KOT 100629	Main	Missing	Missing Books 2015-16