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CUSTOMERS CONNECTING
(1)
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1
ID:
014947
Marketing Management: A south Asian perspective
/ Kotler, Philip; Keller, Kevin Lane; Koshy, Abraham; Jha, Mithileshwar
2009
Kotler, Philip
Book
0 Rating(s) & 0 Review(s)
Edition
13th ed.
Publication
New Delhi, Pearson, 2009.
Description
xlvii, 647p.
Standard Number
978-81-317-1683-0
Key Words
Marketing Management
;
Building strong Brands
;
Customers connecting
;
communicating value
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100553
658.8/KOT 100553
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