ID | 007237 |
Title Proper | Retailization |
Other Title Information | Brand survival in the age of rerailer power |
Language | ENG |
Author | Thomassen, lars ; Lincoln, keith ; Anthony, Aconis |
Publication | London and Philadelphia, Kogan Page, 2007. |
Series | xviii 221 |
Price. Qualification | 395.00 |
Key Words | 0-7494-4903-9 ; Retail trade, Brand name products, Thomassen , kars , acinis, anthony, title. |